A Technology Teammate

The article discusses how the adoption of AI in sales coaching is transforming the sales profession by providing data-driven insights, just-in-time learning, simulations, individualized rubrics, and personalized coaching plans. It highlights the role of AI in enhancing sales performance, providing targeted learning resources, personalized feedback, and removing biases in coaching. By leveraging AI technology, sales managers can save time, make informed decisions, and improve the performance of individual team members. The article emphasizes the importance of a human connection in coaching, as AI complements human efforts by providing unbiased feedback and tailored coaching plans, ultimately leading to enhanced sales results and a competitive edge.